Rumors of mahogany furniture plunge did not affect sales, there is still room for growth

A few days ago, a news that the price of mahogany furniture plummeted was uploaded from the China-ASEAN Expo. A set of 10 pieces of mahogany furniture with a price of 80 million yuan is now priced at less than 600,000 yuan. The shocking news spread quickly and cast a haze over the mahogany furniture market.

A reporter from this newspaper recently visited the Guangzhou mahogany furniture market. The investigation found that the price of mahogany furniture did not plunge as reported, not only did not fall, but continued to rise steadily.

Rumors of "slump" in the market have not affected sales

In recent years, mahogany furniture has gradually become the darling of consumers' sought-after collections, its prices have been rising all the way, and the consumer group has also extended from young people around 40 years old to middle-aged. In 2007, the price of mahogany furniture was once hit to the highest peak in history, but in 2008, affected by the international financial crisis, it fell to a low point.

In the pursuit of hot money again, the price of rosewood furniture prices rebounded rapidly in 2009. Recently, some media reported that due to the withdrawal of hot money, the price of mahogany furniture, which is rapidly soaring, suddenly plummeted. Various worries about the market followed.

In Huadiwan, Liwan District, Guangzhou Yue and the mahogany furniture store in the world of Flower, Bird and Fish Art are coming and going, and the purchase customers are not affected by the "slump" rumors. The sales staff of the singular rosewood pavilion told this reporter that there is no rumored mahogany furniture plunge in the market, but it has been steadily rising. For example, the business of their branch in Panyu has been very good.

Huang Danyan, a young owner of Guangzhou Tiansheng Decoration who came to visit the store, told reporters that the office wanted to add a set of more high-grade furniture, so here is a look. While visiting the store, he was very satisfied with a set of palace chairs with a price of 290,000 yuan in Huanghuali, Vietnam.

The above-mentioned sales staff revealed to reporters that the people who come to buy mahogany furniture are generally wealthy people with "thick family backgrounds", some of them may have made money by doing business in Guangdong, and some may have a better family background. In addition to inflation, a big reason is like it. For example, like her boss, "I grew up in a pile of wood", I like it and I am good at it.

Survey  mahogany furniture "more than tripled in a year"

The reporter found in the investigation that the price of mahogany furniture is still "firm": the price of the label on the 9-piece rosewood seat is still as high as 810,000 yuan, and there is no sign of price reduction. A set of 7-piece rosewood (including 6 chairs and 1 table) is priced from 30,000 to 40,000 yuan. The price of a small leaf red sandalwood bench also reached 45,000 yuan.

The sales staff of the singular rosewood pavilion pointed to the Huanghuali palace chair in Vietnam and told this reporter that the price was about 90,000 yuan a year ago. Now the price has reached 290,000 yuan, and the price has "more than tripled." The reporter learned that the price of Indian small leaf red sandalwood and Vietnam's Huanghua pear are very expensive, while Laos's red rosewood is relatively cheaper, but the price is much higher than the domestically produced ordinary wooden furniture.

Chen Ruihua, a member of the Guangdong Collectors Association, told this reporter that the most expensive one is Hainan Huanghuali. The price of a set of middle halls is several million, which can be called "price than gold", and the market is not particularly large. At present, due to the shortage of upstream raw materials, there are almost no new products of Hainan Huanghua Pear. Almost all of the products appear on the market are "resale" of finished products.

However, with one or two exceptions, the price of African pear blossoms has declined slightly. It is understood that the price of raw materials for African pear flowers at the end of 2009 was 4,000 yuan / cubic meter, and now it is about 3,800 yuan. Industry insiders pointed out that African pear blossoms will emit a sour odor, which is difficult to get rid of in the later period, so the market is showing a shrinking trend.

The fundamental reason for the price reduction is that the price was too high before, which has caused a lot of bubbles. The current price correction is a rational return.

Chen Shaoping, Guangzhou Salon Furniture Co., Ltd. said that good Huanghuali has the value of collection because of its uniqueness, but African red sandalwood is generally very durable, easy to take care of from a life point of view, and also has a certain value. Function, but more importantly depends on its use value, the current price has stabilized.

Forecast  "there is still room for improvement"

It is understood that the reason for the price increase of mahogany furniture is mainly due to the shortage of upstream raw material prices, which reflects the shortage in supply in the market. In addition, the emergence of buyers across the country has also put the market under pressure from rising prices.

Huang Danyan revealed to reporters that the phenomenon of mahogany furniture skyrocketing is because the state has tightened the control of the felling of precious trees, and as the resources of the millennium old trees become less and less, the upstream raw materials used to make furniture are also Fewer and fewer.

It is understood that from the beginning of the year to the present, the raw materials of mahogany furniture have been rising. Some raw materials such as red rosewood and red sandalwood have risen by 33%, and the price of raw materials of red sandalwood has exceeded the peak in 2007, rising to an average of 80 or 90 per ton. Ten thousand yuan. The price of Huanghuali was about 1.5 million yuan per ton in the summer, but it has now doubled to 3 or 4 million yuan per ton. Some market participants predict that it will continue to rise early next year.

The reporter also found in the investigation that Laos red rosewood is about 50,000 yuan per ton from 10 centimeters to 20 centimeters, between 60,000 and 90,000 yuan per ton from 20 centimeters to 30 centimeters, and from 30 centimeters to 50 centimeters Centimeters cost 120,000 to 160,000 yuan per ton. Other rosewood raw materials have also risen. Brazilian rosewood slabs are now about 25,000 yuan per cubic meter, compared with about 20,000 yuan last year.

An industry insider named Zheng Kaishan in Zhongshan, Guangdong, told this reporter that the current society is mainly "free money", and people also pay attention to taste and quality, and mahogany furniture is undoubtedly in line with many roles like many investors, speculators and consumers A kind of product, it has the practicality of traditional furniture, and at the same time, it will not be devalued as easily as traditional furniture in the process of use, and it also has the effect of maintaining and increasing value. Therefore, there is still a lot of money to buy mahogany furniture.

More people in the mahogany furniture industry believe that raw material prices continue to rise, and some raw materials are still scarce. Under cost pressure, the price of mahogany furniture is less likely to fall. From the end of the year to the beginning of next year, the price of mahogany furniture will continue to rise.

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