For more than half a year, the home industry has been plagued by lack of market sentiment. Even the mahogany furniture, which had been rising in price, has been reported to have "price drop" recently. However, the reporter visited the store to understand that the price of mahogany furniture has not fluctuated greatly. The market passenger flow has dropped significantly since November last year, and the passenger flow in the mahogany market began to encounter Waterloo. An industry insider who asked not to be named said that under the influence of the property market regulation, the retail traffic of many redwood enterprises has dropped by 30% to 50%. The reporter saw in the mahogany exhibition hall of a store that although it was a weekend, there were very few consumers who came to buy it. The sales staff told the reporter that this situation has been going on for more than half a year, and the sales volume is far less than the same period of last year, “down 20%. Liu Haichao, director of the Tianhonghong Palace Redwood Furniture Production Center, told reporters that compared with the same period of last year, the market passenger flow has almost dropped by half this year. Although the current property market is gradually picking up, the buyers are mainly rigid and improving demand. However, most of these consumers are not the main buying group of mahogany furniture, so the mahogany furniture market has not warmed up with the recovery of the property market. The price of high-end mahogany furniture is strong. In the case of a sharp decline in market traffic, mahogany furniture began to be "price down." The reporter visited the store and learned that some merchants said that they have actually lowered the price, which is about 20% to 30% compared with the same period of last year. Wu Xinjian, general manager of Jinfei Redwood Furniture, believes that in the absence of market sentiment, in order to gain market share, some merchants will choose to reduce prices to ease the pressure on funds, but some high-end boutique furniture prices are still firm. At present, red sandalwood, huanghuali and red rosewood old materials are the raw materials of high-end mahogany furniture. The price of mahogany furniture with such materials and excellent workmanship has not dropped significantly. Fu Junmin, general manager of Xuanming Dianju told reporters that the price of raw materials for mahogany furniture has changed to a certain extent this year, but the difference in the rate of different materials is obvious. For example, the price of red rosewood with a slightly better appearance last year was 130,000 yuan per ton. Up to 140,000 yuan, and this year it is adjusted back to 120,000 yuan per ton, the ordinary red rosewood is only 77,000 yuan per ton, the price has dropped by about half, and the labor cost has increased by 15%, so the use of superior The price of mahogany furniture made from materials has not decreased. In the face of the current large differences in the price of the mahogany market, it is recommended that consumers shop around when buying, do not have the idea of ​​“missingâ€, carefully compare the materials, processes and products used in furniture, not because of low prices. And impulse to buy.
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