"Da Vinci's high-priced furniture is suspected of falsifying the origin" tracked Pan Zhuang Xiuhua led 16 foreign brand leaders to attend the conference. Pan Wenxi, the general manager of Da Vinci, told the story of his family history, his expression was rich, and his tears were flowing, but he did not answer the questions of the media and consumers. A few days ago, Da Vinci's home was exposed to some of its furniture is processed and produced in China, the product is suspected of counterfeiting. At 3 pm yesterday, Da Vinci held a press conference in Beijing, acknowledging that some of the American home furnishing products were domestically produced, but still insisted that the Italian brands they represented were all produced in Italy. General Manager Pan Zhuang Xiuhua spoke in tears and told the history of entrepreneurship, but did not give reporters a chance to ask questions. Pan Zhuang Xiuhua and 16 foreign brand leaders attended the press conference yesterday. Pan Zhuang Xiuhua said that all the Italian brands of Da Vinci are produced and imported in Italy. But the American home products they represent, including the "Hollywood" brand, are global sourcing, and "American brands do not exclude Chinese manufacturing." The head of the brand, Capri, who was questioned by CCTV, said at the meeting that they had cooperated with Da Vinci for 17 years. Pan Zhuang Xiuhua also said that Da Vinci worked with Dongguan Changfeng Company from 2002 to 2005, but the cooperation was terminated. Da Vinci recently received some return requests from consumers, and she did not refuse. Da Vinci: The Italian brands are all native >> Two big questioning experts: Individual speech can not prove "born" [Da Vinci] CCTV previously reported that Da Vinci sales staff claimed to be an international super brand imported from Italy. The furniture such as Kabri is produced in Dongguan, then it is exported from Shenzhen port, shipped to Italy, and shipped back to Shanghai from Italy. In this regard, Pan Zhuang Xiuhua said at the scene that the Italian brands such as Cabernet Saxon represented by Da Vinci are carefully selected, all produced and imported in Italy. The head of Kabri also made a statement. [Expert questioning] Zhu Changling, chairman of the China Furniture Association, said that Italian furniture is also divided into high, medium and low grades. He has heard of the two brands of Cabrera and Riva, but they cannot confirm that these two brands are "international super brands." In addition, Zhu Changling also pointed out that judging whether furniture is imported from Italy, it is impossible to confirm by individual to speak, mainly depends on the actual certification materials, whether there are customs declarations, production orders and production characteristics of Italian products. Da Vinci: Italian furniture does not represent 100% solid wood experts: false propaganda to consumers is wrong [Da Vinci] CCTV reports, Beijing consumer Ms. Tang bought some of the new Cabernet furniture in Da Vinci, there are three In line with national standards, the material used in the TV cabinet is that the MDF is not solid wood and is judged to be a non-conforming product. The sales staff previously promised Ms. Tang that the materials they used were “natural high-quality raw materials†without pollution. The head of Kabri said yesterday that all the materials used to produce furniture are in line with EU standards. Chinese tradition believes that 100% solid wood is a high quality. It is a misunderstanding. Everyone thinks that Italian furniture represents 100% solid wood is also a mistake. concept. [Experts question] Qiu Baochang, head of the Lawyers Group of the China Consumers Association, pointed out that how the Chinese people know the relationship between solid wood and Italian furniture is not the key point. The key is how Da Vinci publicizes it. If it is not solid wood propaganda for solid wood, this is false propaganda. False promise. >> Continue to expose Shanghai Free Trade Zone to a circle of "foreign goods" "Hollywood" series also revealed "domestic" face yesterday afternoon, "Weekly Quality Report" official microblog release, Shanghai Import and Export Inspection and Quarantine Bureau news, the first half of this year Da Vinci Home Furnishing Co., Ltd. has more than 10 batches of wood products and wooden furniture. It is purchased from domestic furniture companies, then exported to Shanghai Bonded Logistics Zone, and then imported to Finch's warehouse in Shanghai. The Shanghai Entry-Exit Inspection and Quarantine Bureau is conducting a comprehensive investigation into the import and export of Da Vinci. In addition, following the exposure of the Kabri series to allegedly falsified production areas, Da Vinci's other main brand "Hollywood" series of furniture also revealed the "domestic" face. On July 11, the law enforcement department of the Shenzhen Market Supervision Bureau inspected the Hollywood home star company in Shenzhen. Although the person in charge Chen Ruixiang claimed that the company is the Chinese branch of the Hollywood home star company in the United States, they could not provide relevant certificates and formalities to prove their "American blood." At the beginning, Chen Ruixiang said that they had no contact with Da Vinci and denied that they purchased furniture for Da Vinci in Shenzhen and Dongguan furniture factories, but law enforcement officers found Chen Ruixiang printed the business card of Da Vinci Purchasing Department and Dafen. The parcel sent by Qi was exposed on the scene. The company's merchandiser said that the so-called American imported Hollywood home is actually produced by domestic furniture manufacturers. She admits that in addition to Dongguan Changfeng Furniture Co., there are currently seven or eight manufacturers in China that produce Hollywood furniture for Da Vinci, which is designed by their company. >> On-site Pan Taibo sympathizes with crying about entrepreneurship history Panzhuang Xiuhua claims to be Pan Tai, she faced the media questioning why she did not have a live questioning session, did not answer positively, but began to tell her own difficult entrepreneurial history. "I am also a flesh-and-blood person. Please understand my recent pressure." When she talked about how difficult she was, she repeatedly choked. She said that since she started her business in 1978, she has not had time to accompany her children. "It is a very social society." Responsible entrepreneurs." Pan Zhuang Xiuhua’s speech was interrupted by reporters many times. Everyone raised questions about Da Vinci’s origin, but the moderator said: “Please respect Ms. Pan and give her a chance to speak.†Pan Zhuang Xiuhua finally said: “If everyone wants to go Interview in Italy, I promised to offer 20 tickets to Italy. If there is media to interview me, I accept, but not today.†Then she got up and left, the media did not have the opportunity to ask any questions. The man asked to say that the person in charge of the purchase of thousands of furniture, Kabri, said that after the media had been able to go to Italy for a field trip, a man in the back seat suddenly asked aloud: "Who is this money?" After interrupting the other party’s speech, the man’s responsible person did not respond after repeatedly questioning it three times. When Pan Zhuang Xiuhua was preparing to speak again, the middle-aged man suddenly stood up and was emotional. He claimed to be a consumer and bought tens of millions of furniture from Da Vinci. He kept asking questions: "I don't want to hear you, I don't. Know who I should believe, CCTV or you? You must give me a statement now." The scene was out of control, the reporter surrounded Panzhuang Xiuhua, but she did not respond. After a few minutes of stalemate, the middle-aged man shouted "The return is not allowed to return, it is all fake, all are fake", and was taken away by the staff. After the conference, another man also said that he was a consumer, bought millions of furniture from Da Vinci, and has not returned it yet. This edition was written by our reporter Wang Yilong Feng Intern reporter Zhou Fanfan this edition picture reporter Hu Xuebai Wang Haixin
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