In the past five years (2006-2010), China's construction machinery industry has completed a self-transformation and promotion. The industrial scale has grown rapidly and its strength has grown. In the past five years, the market growth has maintained an average speed of more than 20%. In 2010, sales are expected to exceed 350 billion yuan. China Construction Machinery Industry Association predicts that by 2015 China's construction machinery market sales will reach 900 billion yuan. Then. In the next five years (2011-2015), what changes will happen in China's construction machinery industry? What will happen to local companies? We have made nine major conjectures about the industry changes and trends in the next five years, involving markets, products, scales, patterns, ideas, trends, and so on.
Guess one: the market size reaches 900 billion yuan
In October 2010, the “transfer from external demand to domestic demand†clearly stated at the Fifth Plenary Session of the 17th CPC Central Committee became the biggest highlight of China’s economic transformation during the “Twelfth Five-Year Plan†period, and once again ignited the construction machinery industry’s desire to Five "great development passion. Prior to this, China Construction Machinery Industry Association President Jun Jun said that by 2015, China's construction machinery market sales scale will reach 900 billion yuan, and exports will reach 20 billion US dollars.
During the “Twelfth Five-Year Plan†period, as a major event in fixed asset investment, traditional investment projects such as urbanization construction, national infrastructure construction and local construction projects, and a new round of western development will still ensure the sustainable development of China's construction machinery industry. situation. As a new major economic growth point, emerging industries, energy conservation and emission reduction, and industrial upgrading have been heavily proposed. Affected by this, low-carbon, green, efficient, and information-based construction machinery and equipment will inevitably be vigorously developed and promoted during the “Twelfth Five-Year Plan†period. Driven by the "transfer to domestic demand" strategy and the combination of traditional investment and new investment, 900 billion yuan should not be a problem for the next five-year Chinese construction machinery market.
Guess 2: The limit product has two points
Great and minimal, this pair of antonyms seems difficult to appear on one occasion at the same time. However, in China's construction machinery industry, the development of products is like two opposing forces, which are continuing to extend in both directions.
Let me talk about it first. On May 29, 2010, the XCMG QUY1000 crawler crane was officially launched. At this point, the four companies in the first phalanx of crawler crane manufacturers - Xugong, Zoomlion, Sany and Fusui Heavy Industries all exceeded 1,000 tons. Large-scale has become an important aspect of companies' advertised strength. The great significance is to further improve work efficiency, especially in the field of energy exploitation, the trend of large-scale is very obvious, and the popularity of crawler cranes is a clear signal. During the “Twelfth Five-Year Plan†period, there may be more large-scale products in this field to replace traditional products.
The other direction is minimal. Small excavators, skid steer loaders, backhoe loaders and other products are the most representative. Foreign-funded enterprises represented by JCB and Case have been performing well in this respect. Among local enterprises, Liugong, Shanhe Intelligent and other enterprises are During the "11th Five-Year Plan" period, it has begun to gradually exert its strength. With the continuous improvement of the fineness of construction and the gradual popularization of micro-engineering, the spring of the small construction machinery market may come during the “Twelfth Five-Year Plan†period.
During the “Twelfth Five-Year Plan†period, this trend of improvement will become more apparent, and the demand for products will gradually extend from the middle tonnage to the two sides, eventually forming a market pattern of three points and two points for the limit products.
Conjecture 3: Core components break through the "bottleneck"
From the three-year plan for revitalizing the equipment manufacturing industry to the work report of Premier Wen Jiabao, it is proposed to implement the independent research and development of key components as an important development goal of revitalizing the equipment manufacturing industry. In the “Twelfth Five-Year†development of the construction machinery industry, technological breakthroughs and improvements in key components will inevitably move forward as an important task. At present, China has been able to achieve partial spare parts for small excavators under 15t. However, the problems of low reliability of domestic parts and low-cost competition in the market are still serious. The initiative of the domestic supporting industrial chain is still in the hands of the host enterprises. Component companies are also facing problems such as thin profits and shortage of funds, and are unable to invest in large-scale R&D experiments, advancement of refined management procedures, and talent introduction.
The development of engineering machinery parts in China is an old problem and a problem. In the next five years, the construction machinery industry will make a difference in the issue of domestic core components, but only under the influence of many external conditions, to what extent this kind of problem can be achieved. In this regard, we are waiting for it.
Conjecture 4: 100 billion-level enterprises rewrite the industry pattern
Looking at global construction machinery companies, the diversity of giant Caterpillar is its driving force. With a complete product line, the company has established a more decentralized and diversified customer structure among end users, avoiding the excessive risk of a single market, and fully exerting its brand effect, market control and synergy. As a Chinese construction machinery enterprise that is currently developing rapidly and wants to occupy a place in the future international market, the rapid realization of product diversification through mergers and acquisitions has become one of the main ways to enhance the competitiveness of enterprises.
In the next five years, the domestic market, the Chinese construction machinery enterprises with full wings, there is no reason not to continue to increase the market share of nearly 30% of domestic excavator brands at this time; the international market will flash China with real world-class temperament Construction machinery enterprises, the future world engineering machinery pattern is therefore full of unknowns and expectations.
Conjecture 5: Industry development enters the era of standardization
In 2008, five technical committees and three sub-technical committees, including the National Earthmoving Machinery Standardization Technical Committee, the National Construction Machinery and Equipment Standardization Technical Committee, and the National Industrial Vehicle Standardization Technical Committee, were established. These standardization technical committees were established. The earth has promoted the standardized development of the industry.
The construction machinery industry is an open-minded industry, and international giants have entered China in full. During the “Twelfth Five-Year Plan†period, standardization, especially the standardization work of China's superior products such as loaders and bulldozers, will be a great initiative for Chinese companies if it is carried out smoothly. In addition, there is still a large gap in the standardization revision work of the industry. With the timely follow-up and continuous improvement of these fields, the development of China's construction machinery industry will enter the era of standardization.
Photoluminescent Exit Man Sign Left, Right, Up, Down
Photoluminescent Sign,Photoluminescent Exit Man Sign Left,Photoluminescent Exit Man Sign Up,Photoluminescent Exit Man Sign Right
JINAN REALGLOW CO.,LTD , http://www.realglowsign.com