Ceramic bathroom industry to create a full industrial chain

Ceramic bathroom industry to create a full industrial chain At present, the market of the ceramic sanitary ware industry is bleak, excess production capacity, and saturation of the industry have become the consensus of everyone. The development of upstream supply companies is closely related to the ceramic sanitary ware industry. It not only reflects the rise and fall of the ceramic sanitary ware industry, but also boosts the development of the ceramic sanitary ware industry. How to promote cooperation between upstream and downstream companies and establish a trusted model, how to improve the company's ability to innovate, and promote the development of the industry? The third Guangdong Ceramics Upstream Enterprise Seminar will invite many industry elites, in the context of new changes Together, we will conduct substantive exchanges and interactions on major issues such as energy-saving and emission reduction in the industry, and various technological innovations, and jointly seek for ice-breaking actions and work together to plan for a breakthrough.

Due to the superposition effect of multiple domestic and international factors, the ceramic sanitary ware market and the upper reaches of the enterprises are in a gloomy situation. Now, there is hardly any industry that can be left alone, nor is there a relatively independent space that can avoid the stormy weather in the market. It is often an industrial distress. Upstream and downstream industries are affected and connected. This also proves that the degree of correlation between industries is getting closer, and the chain relationship is becoming increasingly tight. Such as the state's regulation of the real estate industry, one of the downstream industries, the ceramic sanitary ware industry was deeply affected, the market demand weakened, inventory increased, profits declined. Another example is the ceramic sanitary ware industry, due to the poor market leading to reduced demand, rising production costs lead to lower profits, a variety of factors together leading to the ceramic machinery and accessories, chemical color glaze, raw materials, fire insulation materials, kiln company upstream The adverse and passive influence of the enterprise. More than once before the news report, a ceramic sanitary ware company closed down, or the boss "runs the road", set in front of the debt collection must have different upstream supplier companies.

In fact, the relationship between upstream companies and ceramic sanitary ware companies is very close and important. One of the most obvious examples is that the product quality of upstream companies is stable (especially raw materials, chemical materials, etc.), which directly affects the stability of product quality of downstream Taowei companies. The technological advancement and innovation of the upstream ceramic machinery and equipment, in turn, will further promote the rapid development and progress of the ceramic industry. The stable and timely supply of products from upstream industries, the stability of product quality, the stability of cooperation relations, the speed of product innovation, and the level of production costs will all have a positive or negative impact on the health and sustainable development of Tao Weiye. Since it is an upstream and downstream industry, there is bound to be a correlation between the lips and the teeth, and there should be a close cooperative relationship so as to promote their mutual development.

Right now, Tao Weiye has extended its internal product chain, extended the product chain, extended, even cross-border business, mix and match design, all products in the pan-family industry have access to, in order to enhance their market competitiveness. When Taowei enterprises extend the product chain, they should also pay attention to the industrial chain outside the enterprise. It is reported that the formulation of the first industrial policy in the history of China's building sanitary ceramic industry has been initiated. The scope of the policy covers the whole industrial chain of building and sanitary ceramics, machinery and chemical industry. It will elaborate on policy objectives, industry technology policies, industrial layout, entry barriers, export trade, and other aspects related to the entire industry. The “Twelfth Five-Year” development plan of the building sanitary ceramics industry also put forward requirements for the development direction and goals of Tao Weiye and related upstream industries. It can be seen that in the future development, the entire industry chain structure involving multiple related industries with Tao Weiye as the core has already emerged. The backbone enterprises can use technology, management, capital, capital, and brand as the link to implement joint reorganization, merger and reorganization or development of the community, innovation alliance of industry, universities, research, etc., and expand on the basis of resource integration, R&D and design, logistics marketing, and value-added services. The scale of enterprises, increase industrial concentration, strengthen the industrial chain, and increase the efficiency of resource and energy use.

Tao Weiye must take a stand at the height of the entire industrial chain to view the sustainable development of the industry, increase the awareness of the entire industry chain concept, and strengthen the cooperation, merger, reorganization, and marriage of the upstream enterprises with targeted measures. The first is to enhance the integrity management of upstream and downstream companies and increase mutual trust. Integrity management is not only for the downstream segments (distributors, customers, etc.), but also for the upstream industries (suppliers, etc.), and treating others is to be kind to themselves. If the Taowei company's efforts to uphold the integrity of the upper reaches of the enterprise, it is believed that it will achieve a win-win result. The second is to jointly build a technology innovation alliance with the theme of Tao Weiye and the combination of production, study and research to increase production efficiency, reduce production costs, improve product quality, technological content and added value as targets, pool resource advantages of all parties, and jointly promote innovation. To meet the challenges of innovative markets, we will also achieve a win-win outcome. The third is to form a close-type strategic partnership and jointly protect market risk. The current market risk is not independent, and its wide spread, strong destructive power, and many industries involved all increase the company's business risks, test the wisdom of various companies, and the influence of the butterfly effect is infinitely amplified. Upstream and downstream companies must adopt a gesture of mutual advancement and retreat to meet the stormy tide of the market. The fourth is based on the guiding ideology of cooperation and win-win situation. Ceramics, chemical color glaze and other upstream supply companies choose the downstream Tao Wei companies, which companies are worthy of long-term cooperation, with the potential of the downstream stock Tao Wei enterprises, will virtually increase the supply of the company's growth.

The implementation of a combination of upstream and downstream enterprises in the entire industry chain is also an attempt to innovate the industrial development model. It is also a test to promote the ability of Taowei companies to “arm themselves to the teeth” to enhance their ability to resist market risks and storms. Under the nest, there are no eggs, the fire of the city gate, and the advice of ancient sages such as pond fish. In today's market, they also warn the Taowei enterprise, an all-dimensional, three-dimensional defense system, and a complete industrial chain strategy from beginning to end. Leading the new stage of the development of Tao Weiye.

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